For candidates targeting top MBA & MSc programmes

The school you want is behind one test.
Most candidates lose it for the wrong reason.

It’s not the maths. It’s not the English. The GMAT measures how you decide under pressure — and that skill can be trained in weeks, not months. The BEST Method is the 4-strategy decision framework used by 645+ scorers (the new 700) to stay in control when it counts.

  • Walk in with a decision system — not 5,000 half-remembered practice drills
  • Recognise and neutralise the traps we’ve watched cost candidates 50+ points
  • Finish every section with time to spare, without rushing or guessing blindly

Free · 4 focused lessons · Instant access

Join 1,250+ candidates who chose strategy over grind.

Trusted by candidates admitted to

  • INSEAD
  • Columbia
  • London Business School
  • Imperial College
  • ESADE
  • IE
  • HEC
  • Warwick

1,250+ candidates coached · 12+ years of GMAT instruction · 4.8/5 average rating

“The frameworks helped me solve questions faster — and the lessons matched what actually appears on test day.” — Daniel G. · 665 (GMAT) · Columbia Business School MBA

The gap

The GMAT doesn’t reward effort. It rewards strategy.

You know the pattern — you may be living it. Months of studying. Thousands of practice questions. A score that climbs steadily at home… and then doesn’t show up on test day.

Here’s the maths nobody puts on a motivational poster. The global average GMAT score is around 554. The doors of a top-15 programme open near 645 — the score that officially replaced the old 700. M7 class averages now sit close to 685.

That 90–130 point gap is not a knowledge gap. The candidates on the other side of it don’t know more formulas than you. They decide differently under a clock — which questions to fight, which to release, when a “correct” approach is too expensive to finish.

And the real price of missing it isn’t the exam fee. A retake costs you 16 days minimum. A missed intake costs you twelve months — a year of the salary, the network and the title you’re doing all of this for, while the cohort that should have been yours starts without you.

If more effort were the answer, you’d already be done. What’s missing isn’t another thousand questions. It’s a different kind of preparation.

The method

The GMAT is not a knowledge test. It’s a decision filter.

Top business schools use the GMAT to find people who think clearly under constraint — the same skill that decides consulting engagements, investment committees and boardroom calls. Most prep programmes teach you content. Content isn’t what separates a 565 (55th percentile) from a 645+ (90th percentile). Decision architecture is: knowing which tool to use, when to use it, and how to stay in control when the clock is against you.

B Move 01

Backsolve

Reverse-engineer answers instead of grinding through algebra. When the answer choices are numbers and the question is algebraic, test the choices directly. Skip the equation — find the answer.

The same instinct you’ll use testing scenarios in a case interview.

E Move 02

Eliminate

Work from wrong to right. Knock out weak answers before choosing. 645+ scorers (top 10%) don’t hunt for the perfect answer — they systematically remove what doesn’t work, especially in Verbal and Critical Reasoning.

Consultants don’t find perfect options. They kill weak ones fast.

S Move 03

Smart Guess

Turn uncertainty into calculated probability — not desperation. Even the 90th-percentile scorers guess; the difference is they do it strategically — using patterns, eliminating extremes and protecting their time budget.

Deciding well with incomplete information is the job description of management.

T Move 04

Test Numbers

Replace abstract variables with concrete numbers. When questions use x, y or “an integer”, plug in smart numbers — abstract problems become simple arithmetic.

Boards call this modelling. You’ll call it 40 saved seconds.

A Unified Decision Framework

Four strategies that work across Quant, Verbal and Data Insights. No memorisation. No tricks. Just a systematic way to approach any question type.

Predictable Trap Recognition

The GMAT uses the same psychological traps repeatedly: abstraction, awkward numbers, hidden constraints. Once you see them, they lose their power.

Rules for Consistent Execution

Practical protocols that help you manage cognitive load, allocate time intelligently, and make confident decisions — even on questions you’re not 100% sure about.

Get the 4 free strategy lessons

Free · 4 focused lessons · Instant access

Watch it work

See the method in action: one question, two paths.

A consultancy bills a client €3,840 for a project. The senior consultant’s hourly rate is twice the junior’s. The senior worked 20 hours; the junior worked 40.

What is the junior’s hourly rate?

(A) €40    (B) €48    (C) €60    (D) €72    (E) €80

Path 1 — The grind

Set up the equation: 20(2x) + 40x = 3,840 → 80x = 3,840 → x = 48. Clean on paper. Under a real clock, this route costs most candidates around two minutes — and one algebra slip turns a solvable question into a wrong answer.

Path 2 — Backsolve

The answer choices are numbers, so make them do the work. Test the middle choice, C (€60): 20 × €120 + 40 × €60 = €4,800. Too high — so C, D and E die together. Test B (€48): 20 × €96 + 40 × €48 = €3,840. Match. Roughly fifty seconds, no equation, and the wrong answers eliminated half the field for you.

Same answer. A third of the time. That’s not a trick — it’s a decision: recognising when the test-the-choices route beats the solve-it route. It’s the decision the exam grades — and the one your first consulting case will grade again. Lesson 1 teaches exactly that.

What’s inside

See exactly what you’ll unlock — free.

Four focused lessons. Under 90 minutes total — the first 90 minutes of thinking like the candidate admissions committees are built to find. No fluff, taught the way Andreia teaches everything: clear steps, real questions, zero filler.

01 Unlocks on signup

Why Most People Study Wrong

The GMAT tests logic, not memorisation. Learn the first strategy (Backsolve) and the mindset shift that transforms effort into results.

02 Unlocks on signup

Strategies That Save You Minutes

Master Eliminate and Smart Guess — two techniques that help you work faster when you’re stuck, and make calculated decisions under pressure.

03 Unlocks on signup

Test Numbers, Dominate Variables

Stop wrestling with algebra. Learn to replace abstract variables with concrete numbers and simplify even intimidating problems.

04 Unlocks on signup

Top 3 GMAT Traps (And How to Beat Them)

The GMAT uses predictable psychological traps. Learn to recognise abstraction, awkward numbers and hidden constraints before they cost you 50+ points.

Also included, free: the study summaries, the translation guide (GMAT phrasing → plain English) and the practice workbook. Yours to keep.

Andreia Madeira, founder of Entryprep
Andreia Madeira · Founder

The instructor

Learn the method from the person who built it.

  • PhD — Instituto Superior Técnico
  • Post-doc — Harvard Medical School
  • MBA — EDHEC
  • 12+ years of GMAT coaching · 1,250+ candidates

I spent the first part of my career in academic research — a PhD at IST, then a post-doc at Harvard Medical School. Research teaches you one thing above everything else: how to make defensible decisions with incomplete information, under scrutiny, against a deadline. I didn’t know it yet, but I was training for the GMAT’s real game.

Then I sat on the other side: an MBA at EDHEC. And I recognised the pattern immediately — the exam that had gated my classmates’ admissions wasn’t testing what they knew. It was testing how they decided when the clock removed the option of certainty. The same skill the classroom, the case interview and later the boardroom would demand of them.

Over twelve years and 1,250+ candidates, I watched the same story repeat: intelligent, hard-working people losing points not to gaps in knowledge, but to decisions — fighting the wrong questions, solving what should be backsolved, freezing where a strategic guess protects the score. The BEST Method exists because that pattern deserved a name and a training system.

Nothing here is outsourced. I write the materials, record the lessons and teach the live programmes myself — the same person from your first free lesson to your final score. The measure of that approach is where my students end up: INSEAD, LBS, Imperial, HEC, Columbia, ESADE, IE — and the scores and scholarships that opened those doors.

Results

Results from candidates who applied the same method.

The strategies you’ll learn in the free training — in the words of the people who used them.

1,250+candidates coached
645the score that replaced the old 700
4.8/5average rating
4.7
“Before starting Andreia’s course, GMAT prep felt overwhelming and unstructured. From day one, everything clicked — the lessons were focused, practical, and aligned with what actually appears on test day. The frameworks helped me solve questions faster, and the feedback gave me the confidence I was missing going into the exam.”
Daniel Gabard 665 · Columbia Business School · MBA
4.8
“After months of inconsistent and frustrating self-study, I finally found a clear way to approach the GMAT. Andreia’s explanations and simple, powerful strategies removed the guesswork and helped me understand what the exam was really testing. Once everything clicked, my score started to improve consistently.”
Laura Mendes 645 · IE Business School · MSc Management
4.8
“Joining Andreia’s program was a turning point in my GMAT prep. Her method focuses on how to think, not memorise, which made even difficult Quant questions feel manageable. The structured approach helped me understand complex ideas clearly and study with much more confidence.”
Paul Vincent 655 · INSEAD · MBA
4.9
“I was stuck with inconsistent scores and poor timing. After applying Andreia’s strategy-focused approach, everything clicked — my timing improved and my score followed.”
Jorge Avillez Pereira 760 (classic GMAT) · Imperial College · MSc Finance · +30% scholarship
4.8
“I started my GMAT prep with very low confidence, especially in Quant. Andreia’s clear and intuitive explanations helped me understand the logic behind each solution and build real consistency. With the right materials and practice, I ended up exceeding the score required for my program — something I didn’t think was possible at the start.”
Leonor Santos 680 (classic GMAT) · Warwick · MSc Finance
5.0
“I worked with Andreia to prepare for the Executive Assessment for MBA admission. She tailored each lesson to my specific needs, which helped me make fast, targeted progress. Her clear teaching and strategy allowed me to achieve the score required for admission in a short time.”
Miguel Cabral 157 on the EA · Lisbon MBA · 100% scholarship

Straight talk

Who this is NOT for.

If you want a 5,000-question content library — Target Test Prep and Manhattan Prep are excellent at exactly that. Use them. This course is the decision layer that sits on top of any content you practise with.

If your exam is tomorrow — no framework rescues a test in 24 hours. Take it, learn from it, and come back before the retake: strategy needs at least a couple of weeks of applied practice to change your score.

If you believe more hours is the only answer — we’ll respectfully disagree. This course exists to change how you decide, not how long you sit.

Still here? Then you’re exactly who we built this for.

How it works

From here to Lesson 1 — 30 seconds, no waiting.

1

Create your free account below — name, email, target programme.

2

You’re in. Lesson 1 opens immediately — no confirmation step, no waiting.

3

We email your permanent access link, so you can come back any time. The full course, summaries, translation guide and workbook are all in your account.

No card. No commitment. Unsubscribe anytime.

Start here

Create your free account & unlock Lesson 1.

Four lessons, the study summaries, the translation guide and the practice workbook — free, and yours to keep.

FAQ

Questions.

What is this “Free GMAT Strategy Course”?

A 4-lesson mini-course that teaches the core strategic framework — the BEST Method — and the traps that quietly cost points. Not content review: it’s built around how to think under pressure, not what to memorise.

Who is this course for?

Anyone preparing for the GMAT — whether you’re just starting or already studying and want a more strategic, time-efficient approach. It’s the decision layer, useful at any stage of prep.

Do I even need the GMAT? Some schools say “test optional” now.

On paper, some do. In practice, elite programmes have quietly moved back to preferring scores — medians rose again in the most recent cycles — and in international applicant pools, the vast majority of your competitors still submit one. A strong GMAT remains the cleanest signal that travels across a mixed global pool. Test-optional is a fact of the brochure; a 645+ is a fact of your file.

My practice scores are fine. Test day is the problem. Can this help?

That gap is exactly what this course is about. Practice rewards knowledge; test day rewards decisions under time pressure. The four lessons train the decision layer — which tool to use, when to guess, how to protect your time budget — so the score you’ve already built actually shows up when it counts.

How is this different from Manhattan Prep, Target Test Prep or my GMAT books?

Those are excellent content resources — formulas, drills, question banks — and many of our students use them to practise. Entryprep is a different layer: not more content, but the decision strategy for using any content well. Which tool to reach for, when to guess, how to manage the clock. Books teach you what to study; we teach you how to decide when it counts.

What do I get exactly when I sign up?

Immediate access to 4 video lessons — Why Most People Study the GMAT Wrong · 2 Killer GMAT Strategies That Save You Time · Test Numbers, Dominate Variables · Top 3 GMAT Traps (and How to Beat Them). You also get the study summaries, the translation guide (GMAT phrasing → plain English) and a practice workbook — free, and yours to keep. The summaries and workbook open alongside their lessons; questions afterwards, just reply to your welcome email.

Why are the lessons free? What’s the catch?

No catch. We want you to experience the BEST Method first-hand before considering the live course. Once you see how it works, you’ll understand what the paid programme offers — and the free lessons are the same quality, not a watered-down teaser.

What makes the BEST Method different?

Most courses teach memorisation. BEST teaches decisions: Backsolve (test answers instead of solving algebraically), Eliminate (remove wrong answers first), Smart Guess (guess strategically), Test Numbers (use real numbers instead of algebra). Strategy-first, not memorisation-first.

Is there any cost or obligation after signing up?

None. The mini-course and all its materials are free, with no hidden fees and no obligation to buy anything afterwards.

Why trust Entryprep over bigger brands like Magoosh or Target Test Prep?

A fair question. Andreia creates and teaches everything personally — 1,250+ students have improved with this method, at a 4.8/5 rating, and the live programmes are taught in real time, not pre-recorded. Bigger brands are built for self-study; we’re built for candidates who want live instruction and personal guidance.

How long does it take? I’m very busy.

The 4 video lessons are short and focused — under 90 minutes total, on any device. Add 1–2 hours if you work through the workbook and summaries.

Will this guarantee a high score?

No — there are no guarantees, and anyone who promises one is selling. What this gives you is a smarter, more efficient way to approach the exam. Your score still depends on practice, consistency and applying the method. Think foundation, not shortcut.

Can I use this if I’m re-taking, or past my first attempt?

Absolutely. The BEST Method and trap awareness help beginners and experienced test-takers alike — many high-scorers use these tactics to sharpen accuracy and speed before a retake.

Is this for the GMAT Focus Edition?

Yes — the strategies are fully aligned with the current exam’s format and logic-based questions.

Know your target

What’s your number?

Every top programme has one. Here’s where the bar sits on the current 205–805 scale:

≈685 Where M7 class averages now sit (Stanford, Wharton, Harvard & co.)
645–675 The top-15 range — 645 is GMAC’s concordance for the old 700 (87th percentile)
655+ The top 10% of all test-takers
≈554 The global average — and the gap you’re closing

Find yours. Then let’s close the distance to it.

Your target school has a number. Start closing the gap today.

The candidates who reach it don’t study harder — they decide better. The BEST Method is where that starts: four focused lessons, free, and built for exactly the programme you named a moment ago in your head.

Get the 4 free strategy lessons

Free · 4 focused lessons · Instant access

Rated 4.8/5 by candidates now at INSEAD, LBS and Columbia.