The instructor
Learn the method from the person who built it.
- PhD — Instituto Superior Técnico
- Post-doc — Harvard Medical School
- MBA — EDHEC
- 12+ years of GMAT coaching · 1,250+ candidates
I spent the first part of my career in academic research — a PhD at IST, then a post-doc at Harvard Medical
School. Research teaches you one thing above everything else: how to make defensible decisions with
incomplete information, under scrutiny, against a deadline. I didn’t know it yet, but I was training for the
GMAT’s real game.
Then I sat on the other side: an MBA at EDHEC. And I recognised the pattern immediately — the exam that had
gated my classmates’ admissions wasn’t testing what they knew. It was testing how they decided when the clock
removed the option of certainty. The same skill the classroom, the case interview and later the boardroom
would demand of them.
Over twelve years and 1,250+ candidates, I watched the same story repeat: intelligent, hard-working people
losing points not to gaps in knowledge, but to decisions — fighting the wrong questions, solving what should
be backsolved, freezing where a strategic guess protects the score. The BEST Method exists because that
pattern deserved a name and a training system.
Nothing here is outsourced. I write the materials, record the lessons and teach the live programmes myself —
the same person from your first free lesson to your final score. The measure of that approach is where my
students end up: INSEAD, LBS, Imperial, HEC, Columbia, ESADE, IE — and the scores and scholarships that
opened those doors.